Kickstart your next game on the Arabian Gulf…
In Dubai, everything is possible, from being able to ski in the middle of the desert, eating dinner 50 meters in the sky and now you can play football in the ocean. Puma, the global sports brand has collaborated with Dubai’s Sports Council as part of their initiative 30×30, creating a unique and iconic football pitch off the shore of Palm Jumeirah.
To commemorate the opening, Puma’s brand ambassador and world record holder, Usain Bolt visited the arena on Monday, November 21, to enjoy a friendly game alongside paralympic athlete Felix Streng.
Puma Middle East’s ‘Fearless Arena’ is located on the shore of the Palm’s beloved Club Vista Mare. You and your squad can now play football whilst surrounded by the Arabian Gulf, with views of the shoreline skyline, Palm fronds and the picturesque Burj Al Arab.
How much will this set you back? The pitch is free of charge for five-a-side games and is available for one-hour slots until Sunday, November 27 from 8am to 10pm. All players will be fully equipped with Puma’s new 1.4 football boots, to ensure their game is of the best standard.
To book in your free session, head over to the website and pencil yourself in.
All footballers are welcome, and to ensure that even the littlest enthusiasts are involved; Puma has partnered with Manchester City Academy, GEMS and CB Football Management to create fun activities and will promote youth tournaments throughout the month.
The Fearless Arena embodies Puma’s newest campaign, which encourages individuals to be fearless in all aspects. Puma’s ‘Generation Fearless’ campaign is reflected in the design of the new floating pitch, from its bold graphic design to its structural layout.
For more information, visit ae.puma.com
Club Vista Mare, The Palm Jumeirah, Dubai, @pumame, ae.puma.com